Growing Your Brand: A Marketing Resource Hub for Businesses

Irene Elliott Irene Elliott

Why a Clear Marketing Strategy is Your Business's Blueprint for Success

Unlock sustainable growth for your business with a clear marketing strategy. Learn what marketing strategy truly is, why it's crucial for ROI (not just impressions!), and see real-world examples from Nike, Netflix, and Starbucks. Discover how a Fractional CMO can elevate your team and avoid vanity metrics. Perfect for businesses at any stage.

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I.E Consulting I.E Consulting

3 Questions Every Thought Leader Should Ponder

If you're building your brand and want to grow authority, this article shares the three core content themes you need to cover monthly—plus how to turn insights into actual marketing ROI.

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I.E Consulting I.E Consulting

Building a Brand That Buyers Can't Resist

Preparing your small to mid-sized business for sale? Discover how a strong marketing and brand strategy, developed with a skilled strategist over 2-3 years, significantly increases buyer interest and your business's value. Learn actionable steps and what to avoid for a successful succession.

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