Scaling your growth-stage business during economic uncertainty? Learn smart marketing and brand strategies from I.E. Consulting Corp. Discover how to navigate instability, ensure ROI, and follow examples of brands that thrived in tough times.

The 70/20/10 rule is a powerful framework for balancing growth and innovation by allocating resources to proven strategies, emerging opportunities, and bold experiments. This approach ensures steady ROI while keeping your business adaptable and forward-thinking.